Document Type
Article
Publication Date
2016
DOI
10.1108/EEMCS-05-2016-0070
Recommended Citation
Michael M. Goldman, Mignon Reyneke, Tendai Mhizha, (2016) "Building the BrightRock brand through change", Emerald Emerging Markets Case Studies, Vol. 6 Issue: 3, pp.1-23, https://doi.org/10.1108/EEMCS-05-2016-0070
Comments
This work is a pre-print of an article published by Emerald, and available at: https://doi.org/10.1108/EEMCS-05-2016-0070