Reading the Tea Leaves at Tea and More: Resolving Complex Supply Chain Issues
Tea and More is facing growing pains from its rapid expansion over the last decade and more. The case provides a summary of the challenges faced by the company in the areas of supply chain management, marketing plans, the creation of economic value, and the development of a long term strategy for profitable growth.
Doyle, Barry and Bell, Arthur H., "Reading the Tea Leaves at Tea and More: Resolving Complex Supply Chain Issues" (2009). Finance. Paper 3.