Document Type

Article

Publication Date

1993

Abstract

Marketers of used products face uncertainty in the legal environment because of the inconsistent ways their offerings are treated with respect to strict product liability. The authors analyze the conceptual underpinnings of strict liability to assess its applicability to used goods. Then they examine litigated cases to present an overview of current judicial treatment of defective used products. Finally, they discuss policy issues related to used products in the context of both the law and marketing.

Comments

This article was published by the American Marketing Association, and is available at: http://www.jstor.org/stable/30000089

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